Spooky Pumpkin (スプーキーパンプキン?) (or stylized as spooky PUMPKIN) is a new brand appearing in Aikatsu! Ｂ＆Ｗ. Spooky Pumpkin is the first pop brand appearing in the season. The main user is Hoshiakari Arisa. Their concept is based on halloween and candies. The designs of Spooky Pumpkin fuses the spooky side and the sweet side of halloween in crazy outfits. The designer of this brand is Kabocha-chan. The brands special appeal is called Candy Rush.